Sea Love offers a custom experience to help bring your memories alive through the art of scent blending and 'pouring your own'.
Goal
Six franchise locations participated in a 90-day pilot program to boost brand awareness, drive new business, and recruit potential franchise owners.
Strategy
Use a combination of page likes and web traffic ad campaigns to establish brand legitimacy and trust first, then drive engagement and conversions. In addition to these two campaigns, lead generation ad campaigns were implemented to target new franchisee owners.
